3. Creating Your First Ad

In this video lesson I’ll be teaching you how you can create your first ad. To create a search based ad you need to create titles descriptions and images which are going to be shown into that ad. Each one of them has a limit of how many characters we can put in our title and descriptions of the ads. We need to make sure that our titles and descriptions are within the character limit and are catchy enough to Grab people’s attention. Once created you can even create multiple copies of your same ad and do some a/b split test to see which of them performs the best.